32Red Wins Trade Mark Battle
Online gaming operator, 32Red Plc., has received a judgment in its favour concerning trade mark infringements on the part of William Hill. The online gaming company, 32Red Plc. has won its trade mark dispute with William Hill, the owners of 32Vegas Casino. 32Red Plc. claimed that advertising for the 32Vegas Casino infringed on the registered trade mark of 32 Red. In this regard, 32Red claimed that the use of the similar name and similar casino signs has caused confusion among potential clients that has led to loss in income. According to 32Red this is due to players that mistakenly signed up at the 32Vegas Casino site, believing that this was actually 32Red. Following almost two years of legal proceedings against William Hill, the High Court of Justice has upheld 32Red claims. In the near future, the Court is expected to rule on the consequences of this court case judgment. According to an announcement by 32Red, the gaming operator intends to ask the Court for the repayment of legal fees and an evaluation of the loss of profits that has been caused by the trade mark infringement. Following the High Court of Justice's judgment, Ed Ware, CEO of 32Red commented on winning the court case. He said "We are naturally delighted that the High Court has upheld our claims. This judgment firmly establishes our Intellectual Property Rights and should deter other operators from infringing our trade marks." He also noted that "As highlighted by the judge, we have an excellent reputation as an online casino operator and a strong brand – these are extremely valuable assets in any marketplace. 32Red Plc is a British company that is located in Gibraltar and licensed by the Government of Gibraltar. 32Red has built a sound reputation in the field of online gambling and offers customers betting opportunities in different arenas including casino, poker and sports betting.